Women Connected
Women Connected by Pam Bartlett A Session-by-Session Coaching Guide for Women’s Groups The author, an expert educator, sought to independently publish her system for leading women’s groups. The group...
View ArticleHis Holiness the 17th Karmapa
His Holiness the 17th Karmapa A Call to Compassionate Action: Seattle 2015 For the 17th Karmapa’s 2015 Tour of the US, we developed a brand identity, marketing strategy, content creation, and...
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CNN Latino
CNN Latino: Uniting a Diverse Audience Strategic Challenge CNN recognized the need for a network that connected with the varied groups that make up the US Latino population. We brought together many...
View ArticleThe Case of the Blood Red Stars
The Case of the Blood Red Stars by Mark Evan Walker A Kelly Riggs Mystery Our challenge was to launch an illustrated chapter book series blending mysterious tidbits of London history with magical...
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Flama
Flama: Lighting Up a New Segment Strategic Challenge As many brands do, Univision faced the challenge of reaching today’s millennial generation interested in Hispanic culture. They needed a new...
View ArticleWho U Are
Who U Are Original Series Is your brand identity connecting with your target audiences? Are you sure they see what you see? And if so, do they care, share, post? Check out these really cool video...
View ArticleBranding
Branding By The People So how does Branding by the People actually work? Hear it from “the people” themselves. After all, they are all in control.
View ArticleChoosing to Be
Choosing to Be by Kat Tansey Lessons in Living from a Feline Zen Master This spirited, cat-loving author brought us a fiction manuscript that magically merged the wisdom of Buddhist meditation with a...
View ArticleAll About Animal Massage
All About Animal Massage (series) By Megan Ayrault, LMP An experienced licensed massage therapist, with a specialty in animal massage, the author wished to create an educational series for pet owners...
View ArticleY2K
Y2K Generation Advertising to the Y2K generation? Try again. The generation that will be first to define brands vs. having brands define them has arrived. Rather than simply “studying” them, bring...
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